Brand Manager: Outdoor & Lifestyle | Melbourne
This is a dynamic, multi-functional role where you'll be responsible for driving the performance, positioning, and growth of a portfolio of lifestyle
About the Role
This is a dynamic, multi-functional role where you’ll be responsible for driving the performance, positioning, and growth of a portfolio of lifestyle brands across national retail and e-commerce accounts.
This is a great opportunity for a results-driven and relationship-focused professional with strong exposure to account management, product development, and marketing support.
What You’ll Be Doing
- Manage brand performance across key national accounts
- Build and execute seasonal product and range strategies
- Analyse stock performance and advise on replenishment or clearance
- Drive profitable sales growth across multiple channels
- Liaise with buyers, planners, and internal teams to align on brand direction
- Deliver regular reporting, forecasts, and market insights to internal stakeholders
- Collaborate on marketing campaigns, staff training tools, and brand activations
- Identify and pursue new business opportunities across retail, wholesale, and digital
Key Accounts You May Be Working With
Retailers across outdoor, travel, lifestyle, and department store channels, with a mix of national chains and e-commerce platforms.
What We’re Looking For
- Previous experience in brand, product, or account management
- Background in outdoor, lifestyle, footwear, or luggage categories is highly valued
- Proven ability to manage major retail and/or e-commerce accounts
- Strong commercial mindset with confidence in data, sales, and stock analysis
- Experience in campaign execution, product feedback, and POS development
- Collaborative communication style and ability to work cross-functionally
- High attention to detail and ability to meet seasonal timelines
Why You’ll Love This Role
- National brand exposure with well-established and growing labels
- Supportive, collaborative and down-to-earth culture
- Autonomy to drive strategy and influence brand direction
- Opportunities for growth and cross-functional development
Salary & Perks
- $20K Car Allowance
- Bonus Structure
- Laptop + Phone Provided
- Generous staff discounts up to 60% off
- Structured onboarding and brand immersion provided
Apply Now